Andy Edwards
"I’m hoping the typographic arrangement of this word enhances its ambiguity: ‘Consequence' - the result of an action, and ‘Con Sequence’—a sequence of deceptions. I like the etymological link between a ‘Con / Convict’ and ‘Conviction’—a firmly held belief. This incongruity has parallels in a post-truth world, and particularly in our conflicted national consciousness, bedevilled by cultural and political (and now medical) spectres, or ‘morbid symptoms’ (Gramsci). The graphic execution is imprecise."
Andy Edwards